Juliana Chiarella
Chief Marketing Officer · Expert in digital marketing and communication about billing software
Juliana is an expert in digital marketing and content strategy, with over ten years of experience helping brands connect with people. As Chief Marketing Officer at taclia, she leads the communication and positioning of the most user-friendly billing software for small businesses and freelancers. Her approach combines clarity, empathy and real value, explaining topics like e-invoicing and automation in a simple, approachable way. She believes communication should make technology more human and accessible, helping business owners focus on what truly matters: their work.
Academic education
Business Innovation — La Salle BCN (2021), E-commerce and Digital Marketing Manager — ComSchool (2017), Fashion and Luxury Business Management — Bocconi University (2016), Digital Media and Human Relations — Faculdade Cásper Líbero (2016), Degree in Advertising, Propaganda and Social Communication — ESPM (2014)
Topics of specialization
Digital marketing strategy · Communication about billing software and e-invoicing · Content creation · Copywriting · Product communication · SEO and organic growth · Customer experience · Data analysis
